B2B Partnership: A Guide for Publishers & Distributors

Welcome to The Inkfluencer! This guide provides an overview of our B2B services, designed to give you a strategic advantage in the rapidly evolving digital literary market.

1. Why Partner with The Inkfluencer?

Our mission is to help you navigate and capitalise on the immense power of BookTok and Bookstagram. We provide the critical data and direct access you need to drive sales and inform your strategy.

• Unrivalled Insights: Access real-time, deep data on BookTok and Bookstagram trends, including emerging niches, viral content formats, and audience demographics—insights traditional data sources miss.

• Targeted Marketing: Connect with a curated network of authentic book influencers whose audiences perfectly align with your target demographics and genres.

• IP Adaptation Pipeline: Leverage our proprietary technology to identify books with high viral potential and an audience-validated "green light" for film and TV adaptation.

• Measurable ROI: Our campaigns provide clear, attributable data on sales lift and engagement, allowing you to optimize your marketing spend and prove effectiveness.

2. Our Services: Unlocking the Digital Literary Market

We offer a suite of services tailored to your strategic needs:

BookTok & Bookstagram Influencer Campaigns

• Description: We manage end-to-end influencer campaigns to drive discovery and sales for your key titles. We'll match your books with the right influencers from our network and provide performance reporting.

• Benefit: Generate organic buzz and sales by reaching millions of highly engaged readers on their preferred platforms.

Deep Data & Analytics Access

• Description: We provide access to a B2B dashboard with aggregated and anonymised data from our platform and social media listening. You can track trending genres, monitor influencer effectiveness, and identify emerging market opportunities.

• Benefit: Inform your acquisition strategy, optimise your marketing spend, and gain a competitive edge with real-time market intelligence.

BookTok-to-Screen Pipeline

• Description: Our technology identifies books with viral social media traction and audience demand. We then act as a liaison, presenting this pre-vetted IP to film and TV studios for adaptation.

• Benefit: Discover high-potential IP with a proven audience, reducing risk and accelerating your studio's content acquisition process.

3. How to Get Started

We are excited to help you harness the power of digital influence.

Ready to explore a B2B partnership? [Link to B2B Contact / Demo Request Page]